When you pop the seal on a brand-new cart or open a jar, every cannabis enthusiast will recognize the distinct, sharp scent. It’s not just about the smell. It’s emotion, memory and mood all in one. This is possible thanks to Terpenes. And not just any terpenes. They are the ones that come directly from marijuana plants. Known as cannabis derived terpenes, these compounds are rapidly becoming the secret ingredient for anyone looking to elevate flavor, authenticity, and overall product quality.
Image credit: massterpenes.com
The past few years, the industry used a lot of Terpenes that were botanical to make cannabis strains. On paper, this was sensible. In order to mimic familiar strains it was economical to extract the chemical limonene (from oranges) or pinene (from pine trees). However, the reality was often not as good as the promises. The smell of these terpenes were initially pleasing however they frequently lacked the fervor, soulfulness and lasting power of cannabis counterparts. They quickly degraded and ended up smelling like air freshener rather than fresh flower.
This is where pure cannabis terpenes are able to change the game. The terpenes are extracted directly from the cannabis plant they are the main elements that create the strain’s signature scent, as well as subtle, supporting notes. Botanical sources cannot reproduce them. It’s not just about mimicking taste, but also capturing the spirit of the plant.
Live resin terpenes is an breakthrough that takes this to the next level. Instead of using dried or cured cannabis to obtain the terpenes needed for extraction, they are taken from plants that have been frozen within a few hours of harvest. The process of fast-freezing locks in volatile molecules that could otherwise be released. The result is a terpene-like profile that is brighter, deeper, and far more reminiscent of what the original strain was intended to be.
The benefits for the senses are evident however the effect of terpenes derived from cannabis goes far beyond taste. These terpenes play an important role in what scientists and consumers call the entourage affect which is the complex interaction of cannabinoids and terpenes. A formula that is infused with OG Kush terpenes, for example, may not only taste better but also have the ability to have a more balanced and familiar flavor because of the supporting compounds that are preserved within the extract.
Transparency is gaining popularity as people become more educated. There’s no need to be concerned about high-THC levels anymore. They look up ingredient lists, study their products, and look for cannabis-derived terpenes available with clear source information. Brands that meet the requirements of this standard and provide unblended, uncut strain terpene profiles will be rewarded by the industry’s credibility and customer loyalty.
This is important, especially in a market full of options. Because so many brands are competing for our attention, the ones that are committed to authenticity will have a distinct advantage. While artificial flavours and combinations of botanicals may pique people’s attention at first go, it’s the distinctive flavor of cannabis-derived compounds that keep them coming back.
Mass Terpenes stands out as the market leader, providing live resins and hemp-derived lines that can be purchased at a variety of prices. The CDT series is a favourite by extractors as well as vape makers and curious consumers who are all looking to get the most natural way.
It’s about connecting. It’s all about connecting. Terpenes affect the experience of smoking after a day’s work more than most people are aware. The pure cannabis-terpenes will provide you with a more profound, more clear relationship with the plant. That is, perhaps, the most potent ingredient of all.